“OPTICANA Specs Center” ONE Bangkok Flagship Store @ MRT Lumphini

Opticana, a well-established spectacle brand with retail locations in prime Bangkok venues like IconSiam and Central Silom Mall, is set to unveil its new flagship store in ONE Bangkok—the city’s most anticipated mixed-use development. For this special project, Opticana has teamed up with Beyond Decor to bring a fresh and innovative concept to life.

A Spectacle Center with a Vision

This new flagship store, more than just a retail outlet. It introduces a groundbreaking concept: Opticana’s Specs Center. It fuses retail shopping with clinical consultation services for initial eye treatments, offering customers a unique, all-in-one experience. From stylish eyewear to expert eye care consultations, this holistic approach sets a new standard in the industry, catering to the growing demand for both fashion and wellness.

Design Concept Overview

The design of Opticana’s Specs Center revolves around a perfect blend of modern innovation and natural tranquility. The goal is to create a rejuvenating and immersive experience, where customers can feel relaxed and restored. One of the center’s highlights is the Eyelid Spa, a specialized service offering advanced treatments to refresh and restore tired eyes, complementing the overall wellness concept of the space.

Mood and Tone

The overall ambiance is warm, calming, and rejuvenating. A color palette of earthy tones, like beige and brown, paired with natural materials such as wood and stone, evokes a sense of tranquility. These design elements are chosen to align with the center’s mission: restoring eye health while promoting a peaceful, restorative environment.

A Modern Organic Design Approach

The design concept is rooted in the “modern organic” philosophy. This approach integrates contemporary design elements, such as stainless steel and glass, with organic forms and natural materials like raw finishes and stone. The result is a sophisticated yet serene space that feels connected to nature while reflecting sleek, modern sensibilities. Natural textures and flowing forms reinforce the theme of wellness and rejuvenation that lies at the heart of the Specs Center.

Design Philosophy and Materials

1. Natural Materials: The design embraces raw, natural materials like concrete, rough-sand finishes, and natural stone. These materials enhance the calming atmosphere, reinforcing the healing power of nature.
2. Organic Forms: Smooth, rounded shapes dominate the space, from curved walls to circular furniture. These forms create a comforting, enclosed environment that encourages relaxation.
3. Modern Integration: Stainless steel and glass surfaces add a contemporary edge, balancing the organic elements with modern design.
4. Lighting Design: Hidden LED lighting provides soft, ambient illumination. This enhances the play of light and shadow on the natural textures, adding depth and warmth to the space.

Interior Layout

Spanning 114.5 square meters, the Specs Center is thoughtfully divided into functional zones, each designed to enhance both the retail and clinical experiences:
– Main Entrance & Window Display: A welcoming storefront with eye-catching product displays.
– Reception & Waiting Area: Curved seating and textured walls create a serene waiting area, where the natural flow of water on stone inspires relaxation.
– Examination Rooms: Two private rooms for detailed eye examinations and consultations.
– Eyelid Spa Room: A dedicated room for the innovative Eyelid Spa, providing a soothing retreat for customers.
– Storage & Utility Areas: Strategically placed storage spaces, including areas specifically for spa treatments.
– Toilet & Corridor: Even the amenities follow the organic aesthetic, ensuring a seamless flow throughout.

Project Highlights

• Product Displays: Minimalist stands crafted from natural stone and raw textures highlight eyewear while maintaining an elegant, understated style.
• Ceiling Design: Curved ceilings, with hidden LED lighting, mirror the organic forms seen throughout the space, reinforcing the cohesive design language.
• Textured Walls: Inspired by the natural erosion of stone, textured walls flow seamlessly through the interior, creating a continuous sense of harmony.

Opticana’s new Specs Center is set to redefine the eyewear retail experience, combining fashion, eye care, and wellness into one modern, immersive environment. From the thoughtful use of materials to the holistic design approach, this space promises to deliver an experience that is not only visually stunning but also deeply restorative for all visitors.